Gold Elements Online
Reviews and Complaints

I have been trying to work with this company for seven months, and they continue to deny any culpability in the scheme the salesclerk used to defraud me of more than $3500. On August 31, 2018, I was approached by Jasmine, a salesclerk from Cocoage, an affiliated enterprise, and she offered to show me how I could use her product to reduce the puffiness and lines around my eyes. Stupidly, I agreed to let her apply the product to one of my eyes. It looked a bit better, and I agreed to purchase the product. Jasmine then told me that she hoped that she could offer me an incredible opportunity to meet with a skin-care specialist, Micheal, who was in town for just that day. She raved about how much he had done for her mother (who, Jasmine claimed, lived in Brooklyn). Again, I allowed myself to listen to her. I followed her to the Gold Elements store, where Micheal cajoled me (through flattery, shaming, and duplicity) into purchasing a contract under which I could get product refills whenever I wanted them ("even every week, " he promised) and could get a monthly facial at a local Gold Elements store. This is where the fraudulent misrepresentation happens: when I asked him where I could get the facials in New Jersey, he told me that I could do so at a Gold Elements store in the Jersey Gardens Mall, another Simon property. I had no way to check the veracity of his report, and I relied on his statement when I signed for the Diamond contract (noted as a Gold contract on the receipt, but Micheal gave me the "coveted" Diamond card at the price of the Gold--another shameless sales ploy). Since I was flying back to New Jersey, I requested that the products be shipped to me.

Once I got back to my daughter's house and began to verify the details Micheal had given me, I realized that I had been lied to. I immediately began to call customer service (no answer) and left messages. I also began my email campaign. I requested that the products not be shipped to me. The company lied about the status of the shipment and refused to cancel it. Eventually, I learned enough to know that I could never exercise that contract in New Jersey (there is NO Gold Elements store in my state) and that all Micheal had told me was a lie. I relied on his statements when I made the purchase, and thus I was a victim of fraudulent misrepresentation, as he clearly knew what he was doing.

I have filed a complaint with the Nashville Better Business Bureau, the Tennessee Department of Commerce and Insurance - Division of Consumer Affairs, the FTC, ecommerce.gov, and the Nashville courts (small claims). To date, the store has refused the small claims court warrant, although the owner's lawyer has written a letter clearly intended to intimidate me into backing down. If anything, this missive fueled my resolve to pursue this company in court. Last week, I supplied the BBB of Nashville with a copy of the letter the lawyer sent me and detailed contact information for the store owner/president. Since I am 65 years old, I have additional protections under consumer laws, and I know that I have the law on my side. I'll update this report when I hear more from the various agencies and Assaf Amar's (owner's) lawyer.

I am pissed at the Calgary Airport for housing such crooks (as far as I'm concerned). The Israel people that own this company, Gold Elements, or who are selling for this company are a total rip-off. They are fast-talking, won't listen to you when you want to leave, crowd your space and get in your face, check your boarding pass to find out what time you board and say you have lots of time. As it turned out, I did not get the food I complained to her that I needed before I boarded, as I was starving. The nerve of the sales person checking my boarding pass to see what time I board saying that I have lots of time and she would only take a few minutes of my time. She took 20 minutes of my time and was very pushy. I finally gave in and said that I would purchase a jar of cream for $157.00 (not worth it in my opinion) but to get away from her so I could get on my flight, thinking that I could just return the product. Of course, the receipt says no refunds only exchange. I did not use the product at all. I want my money back from these pushy crooks!